Browsing Theses and Dissertations(library) by Author "Flowers, Siobhan Denise"
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Seeing Is Perceiving: The Influence Of Race As A Peripheral Cue On The Stereotypical Perception Of A Spokesperson In An Advertisement
Flowers, Siobhan Denise (Communication, 2008-08-08)Due to the vast amount of stimuli individuals come in contact with daily, people often tend to look for easy-to-process cues to help them make quick judgments about what they are seeing (Petty & Cacioppo, 1986). While ...