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dc.contributor.advisor | Nerur, Sridhar | |
dc.creator | Alshamrani, Amal Mosleh | |
dc.date.accessioned | 2023-09-27T17:11:16Z | |
dc.date.available | 2023-09-27T17:11:16Z | |
dc.date.created | 2023-08 | |
dc.date.issued | 2023-08-14 | |
dc.date.submitted | August 2023 | |
dc.identifier.uri | http://hdl.handle.net/10106/31784 | |
dc.description.abstract | **Please note that the full text is embargoed until 08/01/2025** With the rapid growth of online shopping, the ability of consumers to publish their reviews has created electronic communities that provide a primary source of information and a rich text for analysis. The purpose of this dissertation is to examine the relationship between customers’ personality traits and the perceived helpfulness of online reviews. In the first essay, I explore the effect of product type, search versus experience products, on the relationship between personality and review helpfulness. In the second essay, I examine the effects of personality similarity between writers and readers of online reviews on its perceived helpfulness. | |
dc.format.mimetype | application/pdf | |
dc.language.iso | en_US | |
dc.subject | Online review | |
dc.subject | Personality | |
dc.title | Effects of Personality on the Perceived Helpfulness of Online Reviews | |
dc.type | Thesis | |
dc.date.updated | 2023-09-27T17:11:17Z | |
thesis.degree.department | Information Systems and Operations Management | |
thesis.degree.grantor | The University of Texas at Arlington | |
thesis.degree.level | Doctoral | |
thesis.degree.name | Doctor of Philosophy in Business Administration | |
dc.type.material | text | |
local.embargo.terms | 2025-08-01 | |
local.embargo.lift | 2025-08-01 | |
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